Why Technical SEO Matters
Technical SEO ensures that search engines can efficiently crawl, index, and rank your website. Even the best content will not rank if search engines cannot access or understand your pages.
Crawling and Indexing
- XML sitemap is submitted to Google Search Console
- robots.txt is properly configured
- No important pages are blocked by robots.txt
- No unintended noindex tags on pages
- Canonical tags are correctly implemented
- 301 redirects are used for permanent redirects
- No redirect chains or loops
- Custom 404 page exists and is helpful
- Orphan pages are identified and linked
- Crawl budget is not wasted on low-value pages
Page Speed and Core Web Vitals
- LCP (Largest Contentful Paint) under 2.5 seconds
- FID (First Input Delay) under 100ms
- CLS (Cumulative Layout Shift) under 0.1
- INP (Interaction to Next Paint) under 200ms
- Images are optimized (WebP/AVIF format)
- JavaScript is deferred or async
- CSS is minified and critical CSS is inlined
- Browser caching is configured
- CDN is implemented
- Server response time is under 200ms
Mobile Optimization
- Site passes Google Mobile-Friendly Test
- Touch targets are at least 44x44 pixels
- Font sizes are readable without zooming
- No horizontal scrolling required
- Viewport meta tag is set correctly
Security
- HTTPS is enabled on all pages
- No mixed content warnings
- HSTS header is configured
- No security vulnerabilities in dependencies
Structured Data
- JSON-LD schema is implemented
- Schema passes Google Rich Results Test
- No schema errors in Search Console
- Organization, WebSite, and WebPage schemas are present
Need a Technical SEO Audit?
Our team at Groveoo Media performs comprehensive technical SEO audits. We identify issues, prioritize fixes, and help you implement improvements that boost your rankings.
